For the last half-decade of my life, I have spent a lot of time on social media creating this personal brand that my connections and followers have come to know.
My friends on Facebook know me as the guy who Photoshops his face every year on the Super Bowl (big game, shh) halftime show artists. I am also the one who just Photoshops my face on things when I can.
My followers on Twitter know me as the guy that has too many Twitter accounts. I have my personal account along with some other accounts I have built up. One that actually got me a previous communications job is called Things Gophers Like which was started by myself and has thousands of followers. It was this "brand" I created to create engagement for fun with relevant posts.
My followers on Instagram know me as that wannabe model. I take the time to take nice photos and edit them so they create a cohesive grid and image. No I am not a model by any means, but Instagram is made for people like me to pretend, right?
My followers on Tumblr know me as the comedic writer with stories that are deep and personal. I put a lot myself out there on social media, but in smart ways. I use Tumblr as an outlet for times I need to just let things out. I let friends on Facebook have the opportunity to look into it and read my snarky, clever writing to learn more about me.
My viewers on YouTube know me as the guy who travels around the globe and being young. I started creating video blogs in high school of my travels in which I called "plogs." I even came up with a little jingle that my high school friends still recite to me if they see me. I have not created much as of late due to college busyness, but I have posted a lot when I could.